Das Doarka

Beskrivning

I possess industry experience of more than eight years in sales and marketing and received the High Achiever Sales Award and Annual Sales Award at Oxford University Press. My journey from Junior Manager Sales to Deputy Manager Sales was marked with consistent sales growth. Awards, promotions, and sales growth prove me as a hardworking person. Being an expert in Salesforce the Number 1 CRM Software and SAP, I was looking at business development, KAM accounts, and B2B and B2C sales portfolios of around 450 customers in total. For the rich motivation of serving in academia, I chose the corporate world and moved to the academia sector. I did an MBA from SZABIST Karachi, Pakistan, and then did an MS in Management Science from SZABIST Karachi, Pakistan. I started doctoral studies at Jyvaskyla University School of Business and Economics in August 2022 in the Digital Marketing Communication research group. My first research paper, "Marketing Practices of Pakistan Pharmaceutical Industry and Physician Prescription Behavior," was published in the World Applied Science Journal, Vol. 32(5):910-915, September 2014. Currently, my research areas include digital innovations, consumer behavior, and eco-friendly consumer behavior.

Affiliering

Jyvaskyla University School of Business and Economics

Doctoral Student

School of Business and Economics

2022 - 2026

Källa: ORCID

Oxford University Press Pakistan

Manager Sales

Sales and Marketing

2014 - 2022

Källa: ORCID

Utbildning (2)

Master of Science in Management Science

Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology

MBA

Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology

Publikationer (1)

Visa endast referentgranskade

2014

Marketing Practices of Pakistan Pharmaceutical Industry and Physician Prescription Behavior

Beviljade finansiering (3)

Advancing research on consumers' online gaming usage behavior

Jyväskylä universitet

2022

MS- Management Science Degree

Sindh Education Endowment Fund, Government of Sindh

2018 - 2021

MBA Degree

United States Agency for International Development

2011 - 2014

Aktiviteter och priser (3)

Konferenspresentation

‘Evaluating the Key Factors Affecting Hedonic Motivations of Online Video Game Players’

2023

Pris eller utmärkelse som beviljas för akademisk eller konstnärlig karriär

High Achiever Award

Oxford University Press Pakistan

2017

Pris eller utmärkelse som beviljas för akademisk eller konstnärlig karriär

Annual Sales Award

Oxford University Press

2017