Sales & eCom Lab

Beskrivning av infrastrukturen

Sales & eCom Lab is an research and development environment for omnichannel sales. It utilizes emotion AI, eye tracking cameras and other psychophysiological measurements and tools. The lab cooperates with companies to develop sales encounters in face-to-face, virtual and digital encounters along the customer journey.

Vetenskaplig beskrivning

Verksamheten har inletts

2018

Ansvarig organisation

Haaga-Helia ammattikorkeakoulu

Nyckelord

eye tracking, EDA, emotion AI, customer experience, omnichannel, online sales, sales, webshop

Forskningsinfrastrukturens tjänster

Tjänst

Övriga uppgifter

Vetenskapsområden

SAMHÄLLSVETENSKAPER

Klassifikationer

Kontakt

Namn

Lab Manager Heidi Kock

Beskrivning

Yhteyshenkilö