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Publikationens namn
Upphovspersoner
Publikationskanal
År
Publicationer information ikon

Audiovisual political advertising in Finland

Referentgranskad
Moring, Tom Arne
Routledge Handbooks2017Publicationer information ikon

Advertising in Finland

Referentgranskad
Kinturi, M-L.; Uusitalo, L.
SPRINGER2001Publicationer information ikon

Advertising and Advertising Research in Finland

Referentgranskad
Uusitalo, L.
Samfundslitteratur2001Publicationer information ikon

Empirical study of the drivers of consumer acceptance of mobile advertising

Referentgranskad
Merisavo, M.; Kajalo, S.; Karjaluoto, Heikki; Virtanen, V.; Salmenkivi, S.; Raulas, M. & Leppäniemi,...
-2007Publicationer information ikon

Hofstede Cultural Framework and Advertising Research: An Assessment of the Literature

Referentgranskad
DOI
10.1007/978-3-658-15220-8_18
Saleem, Salman; Larimo, Jorma
Springer2017Publicationer information ikon

Emotional Persuasion in Localized Advertising: Analyzing the Dialectal Language and Visual Images

Referentgranskad
Öppen tillgång
DOI
10.1007/978-3-658-40429-1_24
Pajuranta Katariina
Springer2023Publicationer information ikon

Advertising form taxonomy in the tablet and eReading medium

Lindholm, Jerry
Laurea-ammattikorkeakoulu2012Publicationer information ikon

Fashionable Childhood Children in Fashion Advertising

Referentgranskad
Vänskä, Annamari
BLOOMSBURY ACADEMIC2017Publicationer information ikon

Persuading Beyond Words: Visual Appeals in the 2014 European Election Campaign

Referentgranskad
DOI
10.1057/978-1-137-56981-3_12
Tom Carlson; Bengt Johansson; Orla Vigsø
Political Advertising in the 2014 European Parliament Elections2017Publicationer information ikon

An Eye-Tracking Analysis of Visual Attention in the Emotionally Appealing Commercial

Referentgranskad
Öppen tillgång
DOI
10.1007/978-3-658-44713-7_14
Pajuranta, Katariina; Hakala, Ulla; Ahonen, Jarmo J.
European Advertising Academy2024

Audiovisual political advertising in Finland

Referentgranskad
2017

Advertising in Finland

Referentgranskad
2001

Advertising and Advertising Research in Finland

Referentgranskad
2001

Empirical study of the drivers of consumer acceptance of mobile advertising

Referentgranskad
2007

Hofstede Cultural Framework and Advertising Research: An Assessment of the Literature

Referentgranskad
DOI
10.1007/978-3-658-15220-8_18
2017

Emotional Persuasion in Localized Advertising: Analyzing the Dialectal Language and Visual Images

Referentgranskad
Öppen tillgång
DOI
10.1007/978-3-658-40429-1_24
2023

Advertising form taxonomy in the tablet and eReading medium

2012

Fashionable Childhood Children in Fashion Advertising

Referentgranskad
2017

Persuading Beyond Words: Visual Appeals in the 2014 European Election Campaign

Referentgranskad
DOI
10.1057/978-1-137-56981-3_12
2017

An Eye-Tracking Analysis of Visual Attention in the Emotionally Appealing Commercial

Referentgranskad
Öppen tillgång
DOI
10.1007/978-3-658-44713-7_14
2024