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Russian strategic communications on the global stage

Publiceringsår

2021

Upphovspersoner

Luoma-Aho, Vilma; Tsetsura, Katerina; Kugappi, Anastasia

Abstrakt

This chapter examines how strategic communication and strategic communications (a collection of different operations) are understood in Russia and identifies differences in such communication between the West and Russia. A diverse academic and practical context of Russia contributes to diversity in definitions of strategic communication. The concept is mostly used in the context of political communication and geopolitics, but also in business. The chapter distinguishes ten differences between Western and Russian understanding of strategic communication. These include logic of the message, order of communication, intended audience, auto-communication, source, context, utilization of probing, threats, differences in levels of transparency, and overall strategy. The authors conclude that Russian strategic communication often utilizes strategic ambiguity, and, thus, aims are not always clearly stated: in fact, it may prove to be of strategic value if information is not disclosed. This chapter contributes to one’s understanding how strategic communication is utilized in Russia and where differences in its use may originate.
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Organisationer och upphovspersoner

Jyväskylä universitet

Luoma-aho Vilma Orcid -palvelun logo

Publikationstyp

Publikationsform

Artikel

Moderpublikationens typ

Samlingsverk

Artikelstyp

Annan artikel

Målgrupp

Vetenskaplig

Kollegialt utvärderad

Kollegialt utvärderad

UKM:s publikationstyp

A3 Del av bok eller annat samlingsverk

Publikationskanalens uppgifter

Moderpublikationens redaktörer

Tsetsura, Katerina; Kruckeberg, Dean

Förläggare

Routledge

Sidor

12-25

Publikationsforum

5876

Publikationsforumsnivå

3

Öppen tillgång

Öppen tillgänglighet i förläggarens tjänst

Nej

Parallellsparad

Nej

Övriga uppgifter

Vetenskapsområden

Medie- och kommunikationsvetenskap; Övriga samhällsvetenskaper

Nyckelord

[object Object],[object Object],[object Object],[object Object],[object Object]

Publiceringsland

Förenade kungariket

Förlagets internationalitet

Internationell

Språk

engelska

Internationell sampublikation

Ja

Sampublikation med ett företag

Nej

DOI

10.4324/9781003018926-3

Publikationen ingår i undervisnings- och kulturministeriets datainsamling

Ja